INTEGRASI TEORI OCB DAN BUDAYA PARTISIPASI ONLINE: ANALISIS PERAN KETERLIBATAN DIGITAL DALAM MENINGKATKAN OCB GURU

Nur Ahmad Budi Yulianto, Rasyiid Yoga Pradita, Ahmad Mubais

Abstract


Abstrak: Penelitian ini bertujuan untuk memberikan wawasan awal tentang data dan memandu arah penelitian selanjutnya. Ini membantu dalam mendiskusikan temuan awal dan menetapkan prioritas untuk analisis lebih lanjut tentang item/indicator/dimensi variable digital OCB (D-OCB). Indicator digital OCB merupakan hasil kolaborasi dari indicator OCB yang diadaptasi dari penelitian Organ (1988) dan indikator budaya partisipasi online yang diadaptasi dari penelitian Jenkins & Ito (2015).


Keywords


Kata Kunci: Teori Ocb; Budaya Partisipasi Online; Keterlibatan Digital

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DOI: https://doi.org/10.37479/jimb.v7i2.27470

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Alamat Redaksi:

Fakultas Ekonomi Universitas Negeri Gorontalo

Jalan Jenderal Sudirman No. 6 Kota Gorontalo